+974 6626 0988

Concept & Strategic Design Consulting

DESIGN MANAGEMENT: Playbook and guidelines for the food experience processing ■ ■ ■ STRATEGIC DESIGN: Research & Development for the Food Industry

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Sensory & Lifestyle Design

SENSORY DESIGN: Causing emotions through food sensations ■ ■ ■ LIFESTYLE DESIGN: Creating moods to induce the experience

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Business Design & Creativity Management

CONCEPT DESIGN: High-profitable innovative concepts for Retail Food Format

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Food Design Advisory

FOOD DESIGN: Interpreting eating evolution trends ■ ■ ■ Food must be designed as a chair ■ ■ ■ Chefs create recipes, Food Designers create replicable procedures

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Paolo Barichella 

is operating by Food Lifestyle Srl, Sensory Design Srl and InvestEat Srl Innovative StartUp and ScaleUp specialized in Innovative Food Systems and Solutions for F&B Industry

Legal Entity Registered Office:
Via Benedetto Marcello, 38
20124 MILANO – Italy

Operational headquarter:
Local Unit of Lissone (MB) 20851 Via Cappuccina 52
Food Design HUB The Food Innovation Landmark
Research and development laboratory based on Food Design as applied science with a pilot production plant Ultimo Tocco located in Lissone (MB)

Show Room:
Local Unit of Milano Brera 20121 Via Palermo 14
Suite La Rhea The Exclusive Club House implemented with our Food System

Show Room:
Local Unit of MIND Milano Innovation District (Area EXPO) Pad. Intesa Sanpaolo
Feel at Home Business Lounge implemented with our Food System

Opening Soon subsidiary in:
Doha – Qatar





email: info@fooddesign.it


Business and strategic partners

Giubilesi & Associati – Milano (IT)
Food technology and engineering partner
Massimo Giubilesi