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Concept & Strategic Design Consulting

DESIGN MANAGEMENT: Playbook and guidelines for the food experience processing ■ ■ ■ STRATEGIC DESIGN: Research & Development for the Food Industry

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Sensory & Lifestyle Design

SENSORY DESIGN: Causing emotions through food sensations ■ ■ ■ LIFESTYLE DESIGN: Creating moods to induce the experience

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Business Design & Creativity Management

CONCEPT DESIGN: High-profitable innovative concepts for Retail Food Format

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Food Design Advisory

FOOD DESIGN: Interpreting eating evolution trends ■ ■ ■ Food must be designed as a chair ■ ■ ■ Chefs create recipes, Food Designers create replicable procedures

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3) Testimonial, Relatore in conferenze e giudice in concorsi

• Rapporteur and chairman at various international symposia and conferences in the Food sector.
• Testimonial and Special Guest for various TV national and international programs
• Judge for various International Food, Design and Innovation Prize (Bocouse d’Or, Italian Anuga Awards, Salumi & Consumi Awards @Cibus Tespi innovation Prize, ASTI DOCG New York, Sigep Le 5 Stagioni, Design IN, Rovagnati Salumi Snello Blind Box04, Pavoni, Turkey Food Design Contest)
• Presentatore del Premio Grandesign Etico
• Camera di Commercio Italy Ghana
• Mepra
• Grok
• Valbona
• Taurus
• Pentole Agnelli
• Rovagnati
• ASTI DOCG consorzio
• ADI Member dal Fondatore ADI Commissione Food Design

International conferences:

Rapporteur and chairman at various symposia and conferences on the Food sector.
• Unindustria Treviso with Bonduelle
• The shapes of Ice Cream (Molecular behavior) Florence Accademia Italiana della Cucina and Florence Polytechnic with Francesco Trabucco
• The new Italian Food Valley, Congress held in Lodi at “Padano Scientific Park”.
• Food Experience Design Rimini Fair 2006
• IIR Meal solution Milan By Sergio Comito Viola and Simona Cazzaniga in Milan
• Moderator in ADI International Conference of Food Design delegation in Milan with Hans Van Daele, Paolo Manfredi and Simona Cazzaniga
• Moderator in ADI International Conference of Food Design Delegation in Turin with Paolo Massobrio, Paola Zini and Guido Gobino
• Round Table on Food Design China FlagShanghai 2007 selector of the participants, coordinator of the speakers and Chairman
• Design in Education (Studying how the system in Italy, views of training in design) with Dalia Gallico in Turin and Bologna.
• Baccanale in Imola, Pasta’s shapes and design with Aldo Colonetti, Massimo Montanari and Enrico Azzimonti.
• Industry Museum Festival with Maurizio Morgantini and Angelo Cappellini in Milan
• Innovation Circus 2007 Milan
• La Repubblica “Affari & Finanza” Conference 2009 Milan.


• ISI Trabo New York 2005
• ISI 2007 Macef Milan 2007
• Metro Host Milan Italy 2008
• Angelo PO one star per day host Milan 2005
• Angelo PO one star per day MIA Rimini 2006
• Angelo PO one star per day host Milan 2007
• Inauguration of Tuttofood Fieramilano.
• Sanpellegrino IBU (International Business Unit) Sparkling fruit beverages in Food combination in Venice.
• Speaker in Living “Feeding the Body and Soul” by New York Times with Elio Fiorucci and Aldo Colonetti New York
• Design forum Costagroup (Etica ed estetica del Food Entertainment) Mia Rimini 2009
• POPAI IULM (To pack or not to pack) Milan 2009
• InnovHub (Innovative Day – Deep Design) IT FlagMilan Chamber of Commerce Monza 2009
• Design Desk Assolombarda Milan 2009

Special Guest:

• C-Dream Costa Crociere Genoa
• Sanpellegrino Second Life
• Telegiornale ToscanaTV Florence
• Inauguration academic year Italian Design School Padua
• President of jury in the competition for the tipical Milanese “michetta” bread redesign (Arte da Mangiare) Milan
• Guest Star in Master-class to the International Eurasian Design Festival in Ekaterinburg (Russia)
• Innovation Circus Milan.
• Organization of Precious and Delicious Prize competition, president of the jury for designing Chocolate jewels held in Las Vegas and Hong Kong.